Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the…

Telecom Egypt, Orange Egypt, and Qatar Airways were in the Top 10 most popular ads on YouTube from last year.

Only if service providers widen their product offering and look to other industries for how to diversify their revenue streams, says MMPWW CEO Ayman Haydar.

Eight Big Tech platforms (Alibaba, Alphabet, Amazon, Baidu, Meta, Microsoft, Netflix, and Tencent) are on course to account for 10.0% of all worldwide ad…

According to Co-CEO Reed Hastings acknowledged that the global streaming platform will be acquiring advertisements in the next “couple of years.”

By Anna Germanos, Head of CPG, Retail and E-Commerce for MENA, Facebook

Netflix has taken a bite out of the TikTok playbook on how to keep people hooked on the app.

The new report by YouGov looks at the changes that happened in the way people consume media and the rise of the paid subscription…

2020 was the turning point for a 100 year old business model. Find out what the new model of cinema looks like?

Digital Advertising Specialist Chris Gregory-Pasha on how Quibi could disrupt the OTT landscape, or not… Launching a brand new short-form streaming service in the…

What do you do when you’ve fallen? When you’ve been outnumbered and down on the ground? Do you stay down or do you get…

Martin Scorsese’s “The Irishman,” which stars Robert De Niro, and Al Pacino and produced by Netflix, will appear in theaters few weeks before the…