March 29, 2023
Petal Ads Signs MMP World Wide as New Certified Partner
The collaboration will allow MMPWW to expand its portfolio of ad networks to include exclusive Huawei audiences.
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Read moreFebruary 8, 2023
MMP World Wide Acquired by LifeOnScreen in Deal of More than AED 110 Million
Leading programmatic company inks agreement with digital out-of-home tech company.
Read moreMarch 9, 2022
MMP World Wide Becomes First Local Marketplace in GCC To Join the Trustworthy Accountability Group (TAG)
The company will now progress towards TAG’s certifications to tackle ad fraud, malware and promote better brand safety in the region
Read moreDecember 12, 2021
MMP World Wide Unveils Exclusive Partnership With DynAdmic
The strategic alliance will strengthen MMPWW’s commitment to brand safety, utilizing DynAdmic’s unique proprietary technology to contextualize at scale.
Read moreDecember 8, 2021
Data Clean Rooms Aren’t a Loophole… They’re the Future of Digital Advertising
By Nader Bitar, Managing Director at MMP World Wide
Read moreNovember 30, 2021
MMPWW Announces Exclusive Tech Partnership with Aqilliz in MENA
The partnership will see Aqilliz providing its patented decentralized cleanroom technology for compliant audience engagement.
Read moreJuly 8, 2019
Amazon’s Ad-Tech Advance on E-Commerce
By Nader Bitar Earlier this year I wrote about how Amazon tends to disrupt and realign any industry it chooses to lay claim to.…
