
July 2, 2024
Case Study: Elevating Personal Narratives with Nike
By Karen Abdullah, Senior Project Manager, VICE Arabia
July 2, 2024
By Karen Abdullah, Senior Project Manager, VICE Arabia
June 28, 2024
TBWARAAD — The Disruption® Company in partnership with Omnicom has launched its AI platform – Collective AI.
May 4, 2023
The Holy Month remains a crucial time for mobile marketers as installs across finance, shopping, and gaming apps grew over Ramadan last year.
April 24, 2023
By Hussein M. Dajani, Partner at Deloitte Digital Middle East
April 24, 2023
Media veteran to further accelerate the growth and innovation of Groupe’s media agencies.
March 31, 2023
Havas Middle East strengthens leadership with a new appointment for the Middle East.
March 17, 2023
Majid Al Futtaim’s State of the UAE Retail Economy Q4 report finds that UAE recorded its strongest GDP growth since 2006, actualizing it to…
March 15, 2023
Andrew Buckingham has been appointed as Vice President and General Manager for the Coca-Cola Middle East region.
March 1, 2023
The company has appointed Sarah Maina to further synergies in its agency and media partner ecosystem.
February 23, 2023
French telecommunications giant Orange spotlights African and Middle Eastern cultures in video games in its latest campaign ‘#MaxYourIdentity.’
January 5, 2023
Win follows a competitive pitch process taking place over several months.
December 15, 2022
Snapchat and TikTok have quickly become the favorite platforms of a young audience since day one. They have risen in the social media universe…
November 22, 2022
For as long as we can remember, Nike has been rooting for athletes to find inspiration and purpose in what they do. One way…