
August 7, 2024
Debunking Myths: The Real Value of Esports for Advertisers
By John Tippins – Regional Strategy Director, UM MENAT

August 7, 2024
By John Tippins – Regional Strategy Director, UM MENAT

August 5, 2024
As the Middle East continues to make global headlines by becoming an international hub for hosting mega-events, the region’s sports and music tourism sector…



May 16, 2023
The ad tech company has advanced its capabilities, powered by contextual AI technology, Liz, to offer optimized creatives, allowing brands to maximize attention with…


May 15, 2023
LPS, a UAE-based marketing communication agency, has been selected by Dubai Chambers following a bid to manage its social media presence and content production…

May 15, 2023
The PRCA MENA Awards have been celebrating significant PR campaigns in the region for the last six years. In its 7th edition, the association…


May 15, 2023
By Lisa Friedrich, Head of SMB, EMEA – TikTok


May 10, 2023
Media.Monks, the digital-first operating brand of S4Capital, announces the appointment of Youssef Hallal as the new Head of Data and Analytics for the Middle Eastern…


May 9, 2023
The agency based out of Dubai will be looking after the dynamic travel operator’s collection of resorts in the Maldives, which encompasses six, stunning destinations.