Serviceplan Group Middle East has a new executive creative director.

The Interactive Advertising Bureau (IAB) announced on October 2nd,  the start of a new study aiming to evaluate comprehensively the actual size of the…

Omnicom Media Group MENA has announced in a statement  the opening of the regional operation of its dynamic creative specialist agency Adylic. Adylic works…

As Global Chief Executive Officer, Eileen is responsible for UM’s global strategy, direction and operations, overseeing global management for UM’s client. We speak to…

By Max Al Awaad Infiniti Global Head of Marketing and Comms, Phil York, discusses with Communicate the communication direction that the luxury brand is…

Careem, the regional transportation network, has launched for the first time a global campaign that communicates a call to “Start Something,” which aims to…

Tony Bourached is announced as the new CEO of Mindshare MENA, as of October 1st, 2019. Bourached is the current Regional Digital Director for Mindshare. His marketing career started back in the…

Mel Edwards is the Global CEO of the newly created agency, Wunderman Thompson. The agency is a creation of a merger between J. Walter…

Bayut.com, a UAE property portal, recently launched their TV commercial starring Hollywood actor Chris Hemsworth. The agency, Crayons Communications, said that the choice of Chris…

By Max Alawwad Youtube has launched music streaming service in MENA earlier this week. According to the company the amount of music content  watched on their…

WARC, the global authority on advertising and media effectiveness, has released the 2019 MENA Strategy Report that outlines successful key marketing trends in the…

Omnicom Media Group’s data, analytics and technology consultancy Annalect, announced in a press statement, two new senior executives in the Middle East and North Africa…