Tony Bourached is announced as the new CEO of Mindshare MENA, as of October 1st, 2019. Bourached is the current Regional Digital Director for Mindshare. His marketing career started back in the…

Mel Edwards is the Global CEO of the newly created agency, Wunderman Thompson. The agency is a creation of a merger between J. Walter…

Bayut.com, a UAE property portal, recently launched their TV commercial starring Hollywood actor Chris Hemsworth. The agency, Crayons Communications, said that the choice of Chris…

By Max Alawwad Youtube has launched music streaming service in MENA earlier this week. According to the company the amount of music content  watched on their…

WARC, the global authority on advertising and media effectiveness, has released the 2019 MENA Strategy Report that outlines successful key marketing trends in the…

Omnicom Media Group’s data, analytics and technology consultancy Annalect, announced in a press statement, two new senior executives in the Middle East and North Africa…

Gambit Communications, a local independent agency, has announced its launch late July in the Middle East market. Gambit Communications is named after the opening…

After it was fined a record-breaking $5 billion for not following antitrust laws in the EU, search giant Google recently announced that, starting early…

There was something intriguing about The Network Communication Group (TNCG) making a big deal out of the anniversary of its 22 years in business.…

With a growing necessity to operate cost-effectively within the market, more clients on a global level are stressing to have a transparent relationship with…

The riding giant Uber has announced earlier this week a layoff of third of its’ global marketing team.  Some of the members of the…

Internationally accredited advertising agency, TBWA, announced in a press statement today, a change in its creative team in their Dubai headquarters, which according to…