There’s a love-hate relationship with influencer marketing. The need for it, in driving consumer attention is undeniable- 94% of marketers in the UAE believe…

Snapchat has launched ‘Swipe up to call’, a new feature exclusive to users in the Middle East, which will make it easier for customers…

The Multi-Award winning creative director joins the management team of the independent retail consultancy and will be responsible for the creative direction of four creative…

Edition 1 of the Marketing & Sales Show opened its doors today at the Festival Arena in Dubai. The event gathered professionals from all…

Horizon FCB Dubai was tasked with designing the logo and creating an iconic identity for the world’s first 7-star VIP terminal for Dubai South. Dubai South…

The former regional managing director of OMD MENA, will now add the North African and UAE offices to his remit along with Levant, Egypt and the…

By Aida Saharoui I have been active in the GCC digital agency ecosystem for the past eight years, and seem to still witness a…

Harris Diamond, McCann World group chairman & CEO, sat down exclusively with Communicate for a wide-ranging discussion. Do you see specific trends emerging in…

Socialbakers, a media analytics firm hosted its sixth Engage conference at the Ritz Carlton Hotel in Dubai today. The event brought together a variety…

By Gregg Fray, owner of Seven Media and Seven Studios There’s a school of thought that suggests humans are unique among animals due to…

By Tariq Al Sharabi, MD at Cicero and Bernay Public Relations. Technological disruptions and digital progressions have impacted the world in ways that are…

Saudi-based online entertainment network, UTURN Group and digital media company, Webedia have joined forces to create Webedia Arabia. Webedia Arabia stands as a new…