How brands can use users’ passion for football in the region to create connections.

For businesses that want to take advantage of this year’s back-to-school season, here is a wide range of easy-to-use solutions.

By Samer Saad, Regional Manager – Middle East at AppsFlyer

Watch the video to understand how a boutique international agency takes on big networks.

By Tarek Chemaly, communication consultant and multimedia artist

By Injeel Moti, Managing Director at Catch Communications & Catch Academy

Former Talabat comms exec will oversee all of the group’s brands.

Sargi will work closely with the production team at TBWARAAD to drive integrated productions for the agency’s clients across the Middle East, including brand…

By Anna Germanos, Head of CPG, Retail and E-Commerce for MENA, Facebook

Meet Rawan Hilal, Manager – Digital Transformation at Hearts & Science UAE

Meet Sabine Saade, Account Executive at Horizon FCB Dubai

Meet Raed Hariz, Performance Executive at Mindshare Dubai