By Reem Masswadeh, Head of Communications at The PR Academy MENA

The partnership will see Aqilliz providing its patented decentralized cleanroom technology for compliant audience engagement.

The annual event makes a grand comeback after a year. This edition was all about breaking away from traditional thinking and strategizing to build…

Hill+Knowlton Strategies scooped 24 awards, followed closely by Weber Shandwick MENAT with 23.

13th edition of the only marketing effectiveness awards program celebrating best-in-class work from the region comes back with a bang after a one-year pandemic-related…

Entrepreneur sisters, Lucy and Camilla D’abo launch Together, the first culture consultancy in the MENA region.

AdColony and MMA webinar discusses why attention is so important and how the right attention metrics can be measured in mobile advertising.

By Guy Taylor, former MEPRA Chair & Managing Partner at Taqarabu Hybrid Communications

Move aims to will accelerate the adoption of innovative global media services in the MENA region.

Watch the video recap of the hybrid event that featured a host of major industry players.

Everything you need to know about TikTok’s first competition and who won what.

92% believe that creativity can be acquired and learned.