Hypermedia launched today its latest OOH media concept on Sheikh Zayed Road, the “Z Gallery – Art of Media”, a network of more than…

The 92nd Saudi National is just around the corner. It is a celebration of pride and honor for the nation’s people but it’s also…

According to a report commissioned by Mckinsey, 71% of consumers expect companies to deliver personalized interactions and about 76% of them get frustrated when…

By Aasim Shaik, Managing Director at LPS

The program designed to inspire the next generation of female talent across the fields of technology, engineering, design and business completed its first phase…

Houbara Communications, locally-based communications consultancy in the region, has promoted Vicky El-Kassir to Director and Raaziqa Hassen to Account Director to support business growth.

New research shows mobile app installs and spending among UAE consumers is on the rise indicating the maturity of mobile as a primary engagement…

A new study from Juniper Research has found the global number of NFT (Non-fungible Token) transactions will rise from 24 million in 2022 to 40 million…

W Motors is launching the HyperWolves NFTs, representing the spirit animal of the W Motors cars, the Wolf. 

Housecall, a UAE home-grown start-up dedicated to transforming the future of healthcare, has appointed award-winning communications consultancy, Houbara Communications, to drive awareness around its accessible…

By Anna Germanos, Head of CPG, Retail & E-commerce for MENA at Meta

Twitter secures official content from every match to share with MENA-based fans throughout the tournament.