Companies across artificial intelligence, cloud computing, digital marketplaces and more showcased at in5’s stand this week at the Step Conference which was held on…

The Marketing Society, a leading global community of the world’s smartest marketers, has announced the continuation of its gender equality campaign through a regional…

Survey shows 90% of industry leaders in Saudi Arabia and 82% in UAE believe the Metaverse will play a significant role in their plans…

Virtual sustainable brand consultancy’s initiative aligns with “Year of Sustainability” in the UAE ahead of COP28.

Fourth annual awards recognizes innovation in 18 MENA nations.

VUZ, the leading immersive social app that allows users to stream and experience a new level of realism in extended reality (XR) and the…

Annual event serves as a platform for leather, materials, and fashion businesses to discover new partners, customers, and suppliers.

This is the first partnership with an international news platform for the Arabic streaming platform.

Jordan, Algeria, and Mali editions will be held later in February.

Abdelnabi Alaeddine is appointed Regional Director, Planning & Digital Investment, and Nayan Joshi is promoted to Digital & Innovation Director.

A meta-study commissioned by TikTok in the MENA region found that TikTok provides the highest incremental exposure to TV compared to other video platforms.…

Mixed reality, content mix, and user-generated content (UGC) will be essential for successful digital engagement this year.