April 30, 2025
McDonald’s goes McMenuless for McLovers
In an unprecedented move, McDonald’s decided to remove its menu across all its restaurants in Saudi Arabia. The reason? To showcase the love people…
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Read moreApril 4, 2025
Leo Burnett Dubai and McDonald’s Qatar Turn Menu Items into a currency with ‘The Mc Donald’s Exchange Rate’
McDonald’s Qatar, in partnership with Leo Burnett Dubai, has launched the McDonald’s Exchange Rate—a first-of-its-kind digital platform that establishes real-time trading values between McDonald’s…
Read moreMay 17, 2017
The Marketing Society celebrates first anniversary in the Middle East
The Marketing Society, a global network of 3000 senior marketers headquartered in the UK, marks the first anniversary of its Middle East chapter this…
Read moreDecember 14, 2015
McDonald’s UAE expands “Create Your Taste” platform in the Emirates
This past October, McDonald’s launched its latest “Create Your Taste” (CYT) platform in Al Ghurair Centre.
Read moreMay 11, 2014
Sound plans
American marketers will again spend more on music sponsorships this year, much of it during the summer festival season that kicked off with…
Read moreNovember 28, 2013
McDonald’s Lebanon shines at the Marketing Awards Show in Dubai
McDonald’s Lebanon won the Best Social Media Strategy Award for its “Tastes of the World” campaign at the Marketing Awards Show, held in Dubai…
