
September 11, 2023
Streaming Success
In her journey to becoming the Group Chief Commercial, Marketing & Product Officer (VOD, Global) at Shahid, Natasha Matos-Hemingway embraced diverse experiences in the tech and…
September 11, 2023
In her journey to becoming the Group Chief Commercial, Marketing & Product Officer (VOD, Global) at Shahid, Natasha Matos-Hemingway embraced diverse experiences in the tech and…
August 24, 2023
From entertainment to engagement, gaming is reshaping the marketing landscape
February 25, 2020
The Michael Page salary and skills guide provides an overview of market and employment trends, including observations such as job seekers’ sentiments, while also…
December 24, 2019
What do you do when you’ve fallen? When you’ve been outnumbered and down on the ground? Do you stay down or do you get…
December 19, 2019
“Hope is a good thing, maybe the best of things. And good things never die.”, says Andy Dufresne, the protagonist of the cult classic film, The…
December 17, 2019
Social Media has turned into a cultural phenomenon this past decade, with many unique platforms entering the space in hopes to become the most…
December 16, 2019
Snapchat has launched ‘Swipe up to call’, a new feature exclusive to users in the Middle East, which will make it easier for customers…
December 11, 2019
The world’s leading data, insights and consulting company recently conducted a study on whether brands across different sectors have met the five performance pillars…
December 1, 2019
WARC, the global marketing intelligence service, released its ninth annual Marketer’s toolkit for 2020. The toolkit is based on a survey of nearly 800 marketers around the…
November 26, 2019
Edition 1 of the Marketing & Sales Show opened its doors today at the Festival Arena in Dubai. The event gathered professionals from all…
November 25, 2019
The digital arm of the Choueiri Group will oversee advertising operations of ZEE5, the largest and most comprehensive OTT platform for Indian content globally…
November 18, 2019
By Aida Saharoui I have been active in the GCC digital agency ecosystem for the past eight years, and seem to still witness a…
October 29, 2019
Saudi Arabia is set to host the region’s first-ever Global AI Summit in March 2020 to promote the development of artificial intelligence (AI) and related…
October 29, 2019
The idea of creativity is very modern and hip, partly because the concept of creativity itself is very recent. That’s not to say that…