
July 19, 2024
Unlocking the Future: Fintech’s Impact on Payment Evolution
Smeetha Ghosh, CEO & Co-Founder of Cashee – a digital banking platform that empowers the youth to develop money-management habits walks us through the…
July 19, 2024
Smeetha Ghosh, CEO & Co-Founder of Cashee – a digital banking platform that empowers the youth to develop money-management habits walks us through the…
July 17, 2024
Following its inaugural 2023 launch, the conference is back, this time to be hosted in Riyadh on the 4th of September 2024. Under its…
March 10, 2023
New platform aims to empower future generations in film and fashion.
March 10, 2023
Almost all Gen Z and Millennials in Saudi Arabia will be frequent AR users by 2025.
March 9, 2023
Initiative aimed to help brands navigate business transformation.
March 7, 2023
Campaign was designed to activate the beauty brand’s Self Esteem Project in the Kingdom.
February 28, 2023
OMG AI (Augmented Intelligence) will feature marketing thought-leader Professor Scott Galloway.
February 16, 2023
The campaign, conceptualized by Impact BBDO, celebrates the second annual Arabian Leopard Day.
February 14, 2023
In line with the Kingdom’s vision to diversify the economy by 2030, PepsiCo — one of the leading global food and beverage manufacturers —…
February 9, 2023
Pitch aimed at consolidating all media into one agency group.
February 7, 2023
The tool also demonstrates ‘compressed commerce’ in action.
February 2, 2023
Online shopping keeps growing in Saudi Arabia during the holy month, even among less traditionally online-savvy categories like food and beauty.
January 24, 2023
Partnership aims to train a new generation of film industry professionals in KSA.