
February 11, 2025
SMALL SCREENS, BIG RETURNS: INSIGHTS INTO VIDEO CONSUMPTION IN KSA
Dentsu, in collaboration with Snapchat and Kantar, has unveiled the results of its latest study that dives into the evolving dynamics of video consumption…
February 11, 2025
Dentsu, in collaboration with Snapchat and Kantar, has unveiled the results of its latest study that dives into the evolving dynamics of video consumption…
February 3, 2025
Arabia’s consumer market is evolving rapidly, characterized by adaptability, shifting spending patterns, and resilience in the face of global economic challenges, according to the…
March 27, 2023
Initiative supports the launch of the Saudi Arabia Football Federation Kit.
March 22, 2023
by Nadine Salameh, Campaign Director at Brand Ripplr
March 14, 2023
Carla Dabis, Commercial Director MEA at VICE Media, explains how Durex and Vice Media Group launched Durex Records to break stereotypes and overcome taboos in the…
March 13, 2023
7awi is a digital development agency delivering media and advertising solutions targeting the Middle East and North Africa. “7awi” owns and manages a rich and…
March 10, 2023
New platform aims to empower future generations in film and fashion.
March 10, 2023
Almost all Gen Z and Millennials in Saudi Arabia will be frequent AR users by 2025.
March 9, 2023
Initiative aimed to help brands navigate business transformation.
March 7, 2023
Campaign was designed to activate the beauty brand’s Self Esteem Project in the Kingdom.
February 28, 2023
OMG AI (Augmented Intelligence) will feature marketing thought-leader Professor Scott Galloway.
February 16, 2023
The campaign, conceptualized by Impact BBDO, celebrates the second annual Arabian Leopard Day.
February 14, 2023
In line with the Kingdom’s vision to diversify the economy by 2030, PepsiCo — one of the leading global food and beverage manufacturers —…
February 9, 2023
Pitch aimed at consolidating all media into one agency group.