July 12, 2024
Everything You Need to Know About Retail Media Networks
Communicate sat down with Filip Jabbour, Regional Head of Advertising across MENA for Amazon to delve into the know-how of retail media networks and…
KSA
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Read moreJune 3, 2024
TikTok Hosts ‘Insights on Wheels’ Event to Discuss Marketing for KSA’s Food Services Sector
The session, which took place at the Almashtal Creative Incubator in Riyadh, was designed to strengthen ecosystem support for the food services industry in…
Read moreJune 28, 2021
Case Study: How Zain Achieved First-Mover Advantage With Facebook’s New In-Stream Video Topics Led by OMD KSA
In a global first, Zain and OMD KSA partnered with Facebook to launch its in-stream topic-based targeting feature achieving 70% of in-stream ads watched…
Read moreJune 27, 2021
What The YouTube Culture And Trends Report Reveals About The Future Of Video
By Abdu Hussein, Culture &Trends Lead, MENA & Gina Shalavi, Trends Lead, YouTube Ads Marketing
Read moreMay 17, 2021
Which Social Media Platform Had The Biggest Increase In Content Removal Last Year?
Reboot Online shares data on the platforms with the biggest increase in content removal in 2020.
Read moreMay 16, 2021
Crowd Analyzers’ New Report Highlights the State of Social Media in MENA
Communicate outlines the key insights from Crowd Analyzer’s 5th State of social media report.
Read moreApril 20, 2021
Ipsos Study Reveals The Power of Advertiser Brand Value On TikTok
Findings reveal higher Ad recall, greater uplift in brand awareness, and an increase in purchase intent among TikTok users.
Read moreApril 13, 2021
How Should The MENA Region Approach The Shift In Digital Entertainment?
PwC and Strategy& published a new report that studies in detail the shift to digital entertainment.
Read moreApril 12, 2021
Social Media Has Gone Back From Consuming To Connecting
GWI’s launches its flagship report on the latest trends in social media.
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April 11, 2021
Hungerstation Appoints Extend-The Ad Network as Agency of Record
The agency will manage all creative and digital communications in Saudi Arabia.
Read moreApril 7, 2021
Breaking Traditional Stigma Through Advertising
Communicate spoke with Salma Shahin,Senior Account Manager at Impact BBDO, to learn how marketers should approach the challenge of breaking traditional stigma.
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March 31, 2021
Snapchat: Tech Innovation at the Forefront
Hussein Freijeh, General Manager of Snap Inc. for the MENA region shares with Communicate about Snapchat’s plans for domination in 2021
Read moreMarch 17, 2021
Publicis Promotes Thamer Farsi to Groupe CEO Saudi Arabia
Thamer will head all the Groupe’s operations in Saudi Arabia and work with senior management to help clients win in a data-led, digital-first world…
Read moreMarch 16, 2021
Introducing The MENA’s Snapchatter Generation
Snap Inc’s new report puts a spotlight on Snapchatters in UAE and KSA.
