July 12, 2024
Everything You Need to Know About Retail Media Networks
Communicate sat down with Filip Jabbour, Regional Head of Advertising across MENA for Amazon to delve into the know-how of retail media networks and…
KSA
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Read moreJune 3, 2024
TikTok Hosts ‘Insights on Wheels’ Event to Discuss Marketing for KSA’s Food Services Sector
The session, which took place at the Almashtal Creative Incubator in Riyadh, was designed to strengthen ecosystem support for the food services industry in…
Read moreSeptember 14, 2021
Dentsu Expands Merkle MENA With Its Launch Into KSA
The expansion will see Merkle open hubs in Riyadh and Jeddah.
Read moreAugust 4, 2021
RMS’s Nezar Nagro On What the Future of OOH in KSA Holds
New win by RMS Outdoor illustrates the fast change of pace in the KSA market.
Read moreJune 29, 2021
How Governments Need to Find Their Voice During Covid-19
W7Worldwide highlights the vital role of public sector communications in the pandemic.
Read moreJune 28, 2021
Case Study: How Zain Achieved First-Mover Advantage With Facebook’s New In-Stream Video Topics Led by OMD KSA
In a global first, Zain and OMD KSA partnered with Facebook to launch its in-stream topic-based targeting feature achieving 70% of in-stream ads watched…
Read moreJune 27, 2021
What The YouTube Culture And Trends Report Reveals About The Future Of Video
By Abdu Hussein, Culture &Trends Lead, MENA & Gina Shalavi, Trends Lead, YouTube Ads Marketing
Read moreMay 17, 2021
Which Social Media Platform Had The Biggest Increase In Content Removal Last Year?
Reboot Online shares data on the platforms with the biggest increase in content removal in 2020.
Read moreMay 16, 2021
Crowd Analyzers’ New Report Highlights the State of Social Media in MENA
Communicate outlines the key insights from Crowd Analyzer’s 5th State of social media report.
Read moreApril 20, 2021
Ipsos Study Reveals The Power of Advertiser Brand Value On TikTok
Findings reveal higher Ad recall, greater uplift in brand awareness, and an increase in purchase intent among TikTok users.
Read moreApril 13, 2021
How Should The MENA Region Approach The Shift In Digital Entertainment?
PwC and Strategy& published a new report that studies in detail the shift to digital entertainment.
Read moreApril 12, 2021
Social Media Has Gone Back From Consuming To Connecting
GWI’s launches its flagship report on the latest trends in social media.
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April 11, 2021
Hungerstation Appoints Extend-The Ad Network as Agency of Record
The agency will manage all creative and digital communications in Saudi Arabia.
Read moreApril 7, 2021
Breaking Traditional Stigma Through Advertising
Communicate spoke with Salma Shahin,Senior Account Manager at Impact BBDO, to learn how marketers should approach the challenge of breaking traditional stigma.
