April 29, 2024
Gaming Negatively Affects Gamers in the UAE More Than the Global Public
Ithra’s Digital Wellbeing Global Report reveals insights under six key global themes: Balance, AI, Social Media, Gaming, Work, and Regulations.
Gaming
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April 2, 2024
UAE’s Gaming Revolution: Web3 sets the pace, is a $1 Billion Economic Boost coming?
Web3 gaming is expected to attract up to 100 million gamers, creating a market worth an estimated $1 billion by 2025.
Read moreSeptember 14, 2020
Meet the Six Types of Gamers
The lockdown has introduced a new generation of gamers. In fact, it is being said that there are now as many gamers as there…
Read moreAugust 4, 2020
The Opportunities of Advertising in Games
WARC, the global marketing intelligence service, released its latest report that focuses on advertising in gaming, exploring the opportunities within mobile gaming, working with…
Read moreJuly 14, 2020
Game On! Why Brands Shouldn’t Overlook Videogames in Their Media Strategies
New report marks the launch of Gameloft for brands. A couple of weeks ago, Paris-based videogame publisher Gameloft, owned by media conglomerate Vivendi, unveiled…
Read moreJuly 16, 2019
Tips From The Gaming Industry On How To Create Brand Fanatics
By David Getson Video games inspire a level of engagement and fandom that most brands would kill for. Successful game brands are more than…
Read moreJuly 1, 2019
MENA Mobile Speaks “The Language”
By Sharvari Alape Invasion or Soqor Al Arab, is an Arabic language mobile game that has been launched in 2016. Since then, it has driven…
Read moreJune 11, 2019
Fortnite Emerges As A Social Media Platform For Gen Z
By George P. Slefo A new study suggests that Fortnite has more in common with Facebook than Call of Duty, with the massively popular…
Read moreJune 12, 2018
Play time: 4 reasons why brands need to get into gaming (not Candy Crush)
From arcade games to high-end Playstations to Candy Crush… gaming has undergone a massive evolution. Through this evolution, somehow, it managed to stay away…
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October 26, 2014
Rovio Entertainment and YouTube announce partnership
In a press statement late last week, Angry Bird creator Rovio Entertainment and YouTube announced their partnership to integrate The Slow Mo Guys of YouTube fame into RETRY,…
