May 16, 2025
Why Fandom x Local Culture Is the Ultimate Currency
There is a cute-but-creepy monster epidemic sweeping the globe. From innocent unboxings to slightly less innocent styling (I’ve seen too many dangling off Hermès…
Fandom
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Read moreOctober 21, 2022
Why Brands Need To Participate in Mega-Sporting Events
Mega-sporting events provide cities with the opportunity to flourish in tourism, nation branding, culture as well as public diplomacy. So, what do they mean…
Read moreSeptember 30, 2022
FIFA World Cup Fans in UAE & KSA Expect an Increase in Spending During the 2022 World Cup
FIFA World Cup Qatar 2022 has created a lot of excitement amongst sports enthusiasts across the globe. With the first match set to kick…
Read moreOctober 7, 2019
Where Fans Rule Supreme
Ken Shapiro, chief revenue officer at online entertainment platform Fandom, explains why fans are passionate, creative and too valuable a resource to ignore. How did…
