
June 20, 2023
SEO – The Least Respected, Yet the Cornerstone Channel of Any Digital Strategy
By Andrew Tonks, COO at Red Blue Blur Ideas
June 20, 2023
By Andrew Tonks, COO at Red Blue Blur Ideas
June 6, 2023
As big tech pulls back from the brink with better-than-expected results, Ayman Haydar, CEO of MMP Worldwide, looks at the broader digital landscape as…
January 4, 2022
With the first week of the new year live and kicking, it’s time to look at digital trends that will be transforming the nature…
December 15, 2021
Next Broadcast Media announced the launch of Admanager.fm, a self-serve audio ad manager that will allow brands to manage audio ads on a simple dashboard.
December 8, 2021
With an overall average of 8.5/20, these results illustrate the strong need to evangelize the market on programmatic advertising issues.
November 23, 2021
451 Research and AppsFlyer release research about evolving consumer behaviors and identified UAE businesses’ mobile application and marketing strategies.
November 18, 2021
Influential advertisers and marketers from across the region came together to tighten regulations on digital ads and also to discuss action against ‘criminal activity’ online.
November 17, 2021
Report launched at the Customer Experience Live Show shows that data analytics, CRM, and AI are the top priorities for companies’ 2022 CX strategy.
November 14, 2021
Representation contract covers commercial advertising sales across all SRMG brands, outlets, and platforms, with immediate effect.
November 1, 2021
To help agencies and brands leverage the power of the platform, Twitter hosted its virtual #TwitterGameplan event, unveiling key insights and features created with…
September 22, 2021
Gamned! helps all industry actors to self-test their digital knowledge.
July 27, 2021
By Santhosh Kannan, Digital Marketing Manager at BFL Group
June 28, 2021
In a global first, Zain and OMD KSA partnered with Facebook to launch its in-stream topic-based targeting feature achieving 70% of in-stream ads watched…
December 21, 2020
How will Ipsos’s measurement technology work and what will it bring to the industry?