
December 30, 2025
From Hype to Hard Truths: The Trends That Will Redefine Marketing in 2026
Sarah Maina If 2025 has taught marketers anything, it’s that telling the difference between hype and real transformation is becoming a survival skill. At…

December 30, 2025
Sarah Maina If 2025 has taught marketers anything, it’s that telling the difference between hype and real transformation is becoming a survival skill. At…

December 23, 2025
Dubai-based martech startup MEmob+ has won five awards at the MMA Smarties DACH Awards 2025 in Germany, marking a significant milestone for the UAE’s…

October 18, 2021
Jessica Usenbor, Director – Product, Diversified Services & Partnerships at OMG MENA, explains how the partnership came about, how it will work, and what…

October 10, 2021
Funds will be used to launch a global, privacy-by-design audience marketplace for brands and agencies.

June 28, 2021
By Gowthaman Ragothaman, CEO at Aqilliz

May 2, 2021
This acquisition illustrates Near’s global footprint expansion.

March 4, 2021
By David Temkin, Director of Product Management, Ads Privacy and Trust at Google

February 4, 2021
TJ Lightwala, Managing Director & Lead for Experience Services MENA at Accenture Interactive, on how telcos need to step up their game.

January 25, 2021
The new agreement follows a stringent review by McDonald’s global risk assessment team.

January 20, 2021
This marketing mantra has remained true for decades but it’s only now that marketers can operate with the confidence they’ve got this right.

November 8, 2020
Brand Ripplr, a state-of-the-art influencer marketing platform based in the UAE making a big splash in the influencer marketing sector, has just secured $1million…

September 28, 2020
Data is the most valuable currency in the 21st century. Data and analytics guru, Bernard Marr said: “While the average small business has less…

July 27, 2020
UAE-based podcast network Amaeya Media, launched in 2017, has become a key player in the region’s audio space, with 16 different shows and the…

June 28, 2020
As part of Ipsos MENA’s ongoing commitment to deliver fast, high-quality data, the company introduces a new online panel in the country of Iraq.…