June 28, 2022
Meta to Launch New Avatar Stores Next Week with Grand Opening
Virtual outfits from fashion brands Balenciaga, Prada, and Thom Browne will be available for purchase across these stores which are set to launch in…
Augmented Reality
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Read moreSeptember 20, 2021
Why Saudi and UAE Brands Should Embrace Augmented Reality
Study predicts that AR is the future of mobile engagement, driving enhanced interactions with brands, elevated consumer experiences, and increased purchases.
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August 10, 2014
Going native
With the increasing penetration of mobile devices in the MENA region, it’s no surprise that the media closest to a consumer is his…
Read moreAugust 5, 2014
Continental jumps on the augmented reality bandwagon
Tire manufacturer and international automotive supplier Continental has launched its augmented reality head-up display system (AR-HUD). The system supplements the exterior view of…
