Now popularly known as the Marketoonist, Tom Fishburne started drawing cartoons on the backs of business cases as a student at Harvard Business School.…

By Ayman Jaber, digital strategy professional For those who have spent their entire careers in the Middle East, the advertising landscape is a repetitive…

By Bjarne O., co-founder and chief visionary officer at Baroque Worldwide We are fortunate to be experiencing a significant paradigm shift, not only in…

Sometimes advertisements and brand activities seem so bizarre, you can hardly believe it! Table fans that can take you to the moon. Chocolates that…

Global marketing and communications group Publicis announced the signing of a strategic partnership with internet giant Tencent earlier this week at the Viva Technology…

One morning, my daughter came up to me and asked me to write a birthday message on a greeting card she had made for…

By Ahmad Abu Zannad, regional strategy director at Leo Burnett MENA

Open ad management company for multiscreen campaigns, Sizmek, announces its partnership with Future Tech Media.

Let me start by asking you the much-debated question – which came first, the chicken or the egg? Many scientists and researchers have come…

Publishers can now sell native and mobile video ads programmatically through Google’s DoubleClick, the company said last Friday. The ads can be sold through…

Pinterest introduced a feature on Monday that allows users to search for products with pictures instead of words. Dubbed visual search, the technology might…

A year after first mooting a subscription model for users wanting to avoid ads, Google announced the launch of YouTube Red on October 21.…