New senior hire to lead and scale UM’s strategy practice across the MENAT region.

By Tanu Chopra, Founder and Chief Storyteller, Hope Founderz

The global agency network is joining hands with Abdulla Al Masaood & Sons Motorcycles to deliver digital communications’ solutions.

UAE was one of the only countries to see a higher share of crypto activity on decentralized exchanges (48%), rather than on centralized exchanges…

By Simon Hacker, CEO, Alpha Nero

Sprinklr, a unified customer experience management platform for modern enterprises, announced the inauguration of its new bureau at Dubai Internet City, as a part…

This appointment news follows the recent announcement of Memac Ogilvy’s joint leadership MENA team with Ghassan Maraqa as MENA CEO and Jon Marchant as MENA…

By Nourhan Wahdan Co-Founder and Design Director of pew. Design Bureau

The 2023 report highlights various key points that play an integral role in the success of an influencer campaign, putting clients at an advantage.

This collaboration positions Wavemaker MENA as the player in shaping ‘Next Era’ media for L’Oréal across the MENA region.

By Manara Global

iCubesWire is known for its ad tech solutions, including a content production studio and influencer marketing expertise.