The report introduces the concept of Creative Bravery, driven by three actionable trends: Curiosity Peaked, Storytelling Unhinged, and Bridging the Trust Gap.

By Aya Hammad, Marketing, PR & Digital Manager Warner Bros Discovery Kids Networks in MENA

Faisal J. Abbas is recognized as a political commentator on CNN, BBC, and Sky News, and for speaking engagements at Harvard, the London School…

Established in 2013, XELEMENT’s services span creative endeavors, strategic marketing, branding, media buying, and consulting.

With a vision centered around PR excellence, Sandstone Media aims to redefine brand connections and elevate narratives for businesses across the region.

The agency has offices in Dubai, London, and Paris, and will expand to Riyadh soon.

BPG (a WPP subsidiary), in a new round of promotions and appointments, boosts its talent pool by 45%.

With the inauguration of the Publicis Groupe’s business consulting agency – Kekst CNC’s office in KSA, Robert Havnik has been appointed as the Director…

The Dubai office of Grey, based in Media City, announced their latest client win.

The Cannes Lions International Festival of Creativity has announced the names of the Jury Presidents for 2024, one of them being Kalpesh Patankar, Chief Creative Office…

By Paul Wright, General Manager, Western Europe and MENAT at AppsFlyer

The association will enable advertisers in the MENA region to advertise via Disney+ Hotstar’s Connected TV offering in India.