Earlier this month, Unilever’s Close Up partnered with music artist Nancy Ajram for a product placement in Ajram’s latest video, Yalla. To further amplify…

Much Media Network connects regional production projects to Cité Numérique A new player is joining the ever-changing Lebanese production scene, with big means and…

Demanding employees and a market at standstill are draining employers dry October is the month when Lebanese – the young, the old, the families…

Publicis Groupe’s organic growth – excluding acquisitions – was just 1 percent for the third quarter of 2014, as chairman-CEO Maurice Lévy continued to…

In a press statement late last week, Angry Bird creator Rovio Entertainment and YouTube announced their partnership to integrate The Slow Mo Guys of YouTube fame into RETRY,…

BurJuman has announced the appointment of BPN as its media buying agency as part of a review of its marketing and communication efforts, in…

Zomato, an app that’s like Google for eateries, has launched its revamped logo. Founder and CEO, Deepinder Goyal says in his blog post that…

Carlos Tibi, CEO and co-founder of icflix with Fahad AlHassawi, chief commercial officer, du Icflix – the region’s Netflix – has collaborated with du, which enables…

  As part of its ongoing expansion plans in the region – which included the launch of its RTB platform Amnet and media buying…

Howard Kosky, CEO of markettiers4dc group International broadcast consultancy, markettiers4dc, has announced the launch of its first office in the Middle East as part…

Telr, a Singapore and Dubai-based, emerging market focused online payment gateway, has secured Series A funding, from Hatcher and iMENA, two leading Singapore and…

Unilever has appointed Traffic Digital to be its regional digital agency for its laundry business with the agency immediately taking charge of online activation…