After the native ad, here comes the buy button. On Wednesday, both Facebook and Twitter made critical moves in their efforts to transform their…

  During my two and a half years at RBBi and throughout my 15-year career before that, I have seen that several clients tend…

Despite widespread increases in content-marketing budgets, b-to-b marketers are still struggling to translate their content-marketing efforts into actual businesses results, according to a new…

Online journal trendingbytes.com shares the latest digital, web and user insights, along with social media news, with Communicate Levant. Deep linking: how Facebook is…

  LinkedIn wants to overtake Twitter and Facebook as executives’ social news service of choice. On Monday the business-orientated social network added to its…

Samsung partnered with MBC Group to announce, on June 26, the launch of Shahid application, the region’s first VOD service. MBC Group is the…

  Regional digital incubator and accelerator Afkar.me has received over 150 applications for its second round intake in Dubai. Applications were received from 29…

  McCann Worldgroup’s digital arm, MRM//McCann, has won the digital media brief for youth-focused shoe brand Ecco. Effective immediately, MRM//McCann will be responsible for all…

  In today’s day and age, it is safe to assume that no media and marketing business model will survive without digitization, which reduces…

Regional PR network TRACCS has been ranked among the top five PR agencies in the Asia-Pacific region by the Holmes Report in its World…

PR and media agency Seven Media has announced several new client wins and recruits.

Airline Etihad Airways keeps pushing on digital, recently announcing a partnership with Google to make it more convenient for travelers to view the airline’s…