“Advertising has us chasing cars and clothes, working jobs we hate so we can buy [stuff] we don’t need.” Tyler Durden’s remarkable line…

  Skoda recently conducted  a marketing campaign in Moscow, Russia effectively combining guerrilla marketing and social media. Proximity Russia and Skoda worked together to convert…

A flurry of media companies are evaluating or changing their media agency relationships as they grapple with digital’s increasing influence over TV budgets and…

  Tire manufacturer and international automotive supplier Continental has launched its augmented reality head-up display system (AR-HUD). The system supplements the exterior view of…

Payment solutions provider Visa Inc. has created Visa Digital Solutions, a suite of offerings that facilitate secure payments across a broad range of Internet-connected devices…

  Procter & Gamble Co. plans to divest, discontinue or merge more than half of its brands globally as it restructures to focus on its…

  Capillary Technologies, a cloud-based retail customer engagement management, has announced that it has closed a $14 million Series B round of venture financing…

  JCDecaux SA (Euronext Paris: DEC), the global outdoor advertising company, has unveiled a new network of HD (high definition) digital screens at Muscat…

While creating concepts, traditional Lebanese street food brands think global In the past couple of years, street food restaurants that serve traditional Lebanese sandwiches,…

After a highly competitive pitch process for its Consumer and Enterprise business, Saudi Telecom Company (STC) announces the renewal of its partnership with JWT…

  In early January 2014, DraftFCB was reported to be undergoing a rebranding overhaul that would see its return to the storied Foote, Cone &…

“You can’t be what you can’t see,” says Sheryl Sandberg, Facebook COO, author of Lean In and founder of LeanIn.Org. “In an age where…