February 7, 2024
Ipsos: Ziad Issa Appointed as Media CEO in MENA
Issa will be succeeding Elie Aoun, who has decided to step down after an exceptional 32-year tenure at Ipsos in MENA.
News
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February 7, 2024
The First Payment Card with Braille Printing Technology Launched in KSA
IDEMIA Secure Transactions, a provider of payment and connectivity solutions for financial institutions, mobile network operators, and automotive manufacturers, partnered with Arab National Bank to launch…
Read moreFebruary 22, 2015
Grey Dubai ties up with Jumeirah Golf Estates
Global advertising and marketing agency, Grey Group MENA’s Dubai operation has teamed up with Jumeirah Golf Estates (JGE) to promote their upcoming real estate…
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February 22, 2015
The Gunn Report for Media 2014 Revealed
The Gunn Report for Media, the global evaluation of media creativity, innovation and effectiveness, has today released its 2014 Media Report, summarizing the overall…
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February 22, 2015
Effective Measure partners up with OMG and VivaKi
Last week, Communicate announced that VivaKi’s Audience On Demand (AOD) MENA has signed an exclusive partnership with Effective Measure (EM), a provider of digital…
Read moreFebruary 22, 2015
First impressions
Advertisers have known for some time that part of their advertising budget is wasted on ads that viewers are never able to see in…
Read moreFebruary 22, 2015
Livingroom adds a string of new accounts
Independent communications network Livingroom, with offices in Dubai and Jeddah, has started the year on a high note with recent additions to its portfolio.…
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February 19, 2015
InMobi and SMG announce European partnership
Mobile advertising platform InMobi and media network Starcom MediaVest Group (SMG) have announced a strategic partnership to drive mobile advertising across Europe. The partnership…
Read moreFebruary 19, 2015
Turner Broadcasting re-launches Boomerang in MENA region
As part of a global initiative, Turner Broadcasting, parent company of Cartoon Network Arabic, has re-launched its second flagship kids brand, Boomerang, as an all-animation, youth-targeted…
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February 19, 2015
Havas Media Group and NewsCred form global partnership
Havas Media Group is taking its content offering for its clients to a new level through a global partnership with content marketing platform…
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February 19, 2015
Ubisoft® announces Tom Clancy’s The Division™
Today, Ubisoft® announced that Tom Clancy’s The Division™, an online, open-world RPG, for the Xbox One from Microsoft, the PlayStation® 4 from Sony, and…
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February 19, 2015
OSN appoints new creative and digital agencies
Pay-TV network OSN has appointed new digital and creative partners to support its strategic growth across key markets in Middle East and North…
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February 17, 2015
Video ad tech company Unruly expands into Middle East
Video ad tech company Unruly is continuing its global growth with expansion into the Middle East. Future Tech Media will serve as the official…
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February 17, 2015
Five creative ways to make your CV stand out in a competitive industry
The advertising industry is pretty competitive with 22 percent of respondents identifying it as one of the industries that attract and retain the best…
