Following a competitive pitch process, Vizeum has been awarded the brief to handle all media planning and buying for Japanese electronics giant Panasonic on…

By Dzila Dik, client servicing director, Grey Dubai No, this is not about the American legal drama TV series Suits. It’s about the term…

(L to R: Justin McGuire, Nick Clements, Chris Quy) For a country that has seen close to a *ten percent growth in employment in…

Smartly.io, a Facebook advertising optimization and automation tool, is now opening its first Middle East office in Dubai. The company, headquartered in Helsinki, is…

Four months into Ravi Raman’s role as senior vice-president of Khaleej Times, the media company has announced three new projects, partly revamped its subscription…

By Rana El Alami, senior strategy manager, Havas Media Dubai Given the current market reality, one fact remains true: digital innovations are revolutionizing the…

By Elie Khouri, CEO, Omnicom Media Group MENA With the amount of data and technology available today, marketers are expected to be more accountable…

M.H. Alshaya Co. has acquired a strategic stake in Noon, the region’s new e-commerce platform. Alshaya will also become a seller on Noon’s marketplace…

FP7/DXB has successfully retained Jawwy, the digital mobile brand from STC. Earlier this year FP7/DXB re-pitched for the opportunity to continue its partnership with Jawwy.…

Global growth consultancy Penso has won a competitive pitch to build and manage the omni-channel marketing experience for Yas Mall in Abu Dhabi. In…

In May 2017, Al Jazeera became one of the many channels to partner with Snapchat in the region to be featured in its ‘Discover’…

At its first regional Audio Day conference in Dubai yesterday, music streaming company Anghami announced a new global technology for ad-supported music streaming making…