WARC, the global marketing intelligence service, released its ninth annual Marketer’s toolkit for 2020. The toolkit is based on a survey of nearly 800 marketers around the…

With the rise of e-commerce shopping, redirection of advertising budgets towards digital over mainline, integration of influencer marketing as part of the marketing mix,…

It’s always a great travel shot that really triggers the wanderer in a person. These 50 photographs with the hashtag #Landscape2019 ignite the wanderlust…

The former regional managing director of OMD MENA, will now add the North African and UAE offices to his remit along with Levant, Egypt and the…

Horizon FCB Dubai was tasked with designing the logo and creating an iconic identity for the world’s first 7-star VIP terminal for Dubai South. Dubai South…

The digital arm of the Choueiri Group will oversee advertising operations of ZEE5, the largest and most comprehensive OTT platform for Indian content globally…

BPG Group and YouGov released the results of the 2019 Social Media Influencers’ Survey. This year’s survey focused on consumers’ views about Social Media…

Rami Abughazaleh, from copywriting agency Yala Creative, explains why a good brief is well worth your time Effective marketing is a collaboration, with the…

By Aida Saharoui I have been active in the GCC digital agency ecosystem for the past eight years, and seem to still witness a…

Harris Diamond, McCann World group chairman & CEO, sat down exclusively with Communicate for a wide-ranging discussion. Do you see specific trends emerging in…

The eyes, chico. They never lie. Some of Tony Montana’s greatest lines from the 1983 film, Scarface. The eyes are the most captivating part…

By Gregg Fray, owner of Seven Media and Seven Studios There’s a school of thought that suggests humans are unique among animals due to…