Ad trade is on course to reach a value of $1trn by 2025, with three companies – Meta, Alphabet and Amazon, accounting for more…

PHD’s Worldwide Chief Strategy Officer, Mark Holden reveals how marketing mid-life crises can be identified and discusses its many causes.

Wunderman Thompson Commerce, the global e-commerce consultancy, has partnered with sustainability and climate change organization,Vaayu, to create a global sustainable commerce practice.

By Reem Masswadeh, Head of Communications at The PR Academy MENA

The partnership will see Aqilliz providing its patented decentralized cleanroom technology for compliant audience engagement.

FP7 McCann Dubai retains its first creative agency rank in Effective 100 and Impact BBDO Dubai climbs to second best agency in Creative 100.

Communicate speaks with Jamie Atherton Managing Director at Yazle about the strategies that they are looking to implement for Choithrams and the future of…

A joint study conducted by Microsoft and Accenture finds that 87% of executives expect 5G to have a major impact on their business and…

Initiative aims to provide resources and skills to Saudi fashion startups to scale up their businesses and accelerate growth over a five-month period.

By Mai Elsayed, PR Manager at Seven Media, clinical hypnotherapist, internationally published author, and PRCA NextGen Committee Member

By Zarnaz Arlia, Chief Marketing Officer at Emplifi

The agency will be responsible for managing end-to-end media planning and buying for Kering across 42 markets.