Belong Interactive’s Pierre Azzam explains how to help brick-and-mortar retailers drive their digital transformation in a post-pandemic world.

Watch the video to understand how a boutique international agency takes on big networks.

Initiative is the first of its kind globally.

The platform covers a broad range of advertising opportunities within RTA’s purview. 

By Tarek Chemaly, communication consultant and multimedia artist

By Injeel Moti, Managing Director at Catch Communications & Catch Academy

Moemen ElHamalawy, Marketing Director-Laundry & Home Care for the GCC at Henkel GCC, says that, as businesses seek to optimize the present, they also need…

Former Talabat comms exec will oversee all of the group’s brands.

Sargi will work closely with the production team at TBWARAAD to drive integrated productions for the agency’s clients across the Middle East, including brand…

The report follows a global survey of marketing strategists and shows that strategy is growing in importance and divergence but lacks diversity in its hiring. 

Yas Island’s Badr Bourji explains the strategy behind a flurry of campaigns.

The new joiner is expected to bring a fresh perspective to UM UAE and MENAT.