November 3, 2025
Five iconic ad campaigns that evoke nostalgia
Discover the five iconic evergreen campaigns that everyone recalls. From “Romance to Remember” to the “Face” of British Airways. Scroll down and enjoy! 1.This…
Media
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October 27, 2025
FP7McCann Named #1 Agency in UAE and Highest-Ranked Network Agency in MENA in Cannes Lions 2025 Global Report
FP7McCann has been named the #1 Agency in the UAE and the Highest-Ranked Network Agency in MENA by the Cannes Lions Global Creativity Report…
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October 15, 2025
IMI media group strengthens global footprint with stake in Ari Emanuel’s MARI
IMI Media Group has announced the expansion of its international investment portfolio with a stake in MARI, a new global events and experiences company…
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October 14, 2025
CNN International announces all-new multiplatform show, CNN Creators
CNN today announced the launch of an all-new multiplatform programming initiative, CNN Creators, including a new show on CNN International. The phased launch of…
Read moreOctober 13, 2025
Platformance Launches RADIUS with MCN as Launch Partner, Transforming Retail Media Landscape in MENA
Platformance, the MENA region’s first outcomes-based advertising platform, today announced the launch of RADIUS, an innovative retail media solution designed to unify and accelerate…
Read moreOctober 9, 2025
Amazon UAE Launches New Packaging Recycling Program, with More Than 150 Drop-Off Locations for Customers in Dubai
Amazon UAE today launched a new recycling initiative that makes it easier for customers to recycle packaging material from their Amazon.ae deliveries. In collaboration…
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October 7, 2025
APO Group Selected as Emirates’ Public Relations Agency for Africa
APO Group, the leading pan-African communications and news distribution consultancy, has been selected by Emirates, one of the world’s largest international airlines, as its…
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October 6, 2025
The New Search Landscape: Thriving in the Age of AI
The rise of generative AI is fundamentally reshaping how consumers discover brands and information. With AI Overviews now answering queries directly within search results,…
Read moreOctober 6, 2025
Shamal Holding Partners with Omnicom Group to Drive Integrated Marketing Communications as a Catalyst for the Company’s Growth Journey
Shamal Holding, a diversified investment firm behind some of Dubai’s most iconic lifestyle, leisure, and hospitality destinations, has appointed Omnicom Group as its fully…
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October 3, 2025
Aleph and Reddit Expand Partnership to over 45 Markets Worldwide, Including Exclusive Ad Partnership in KSA and UAE
Aleph, a global network of digital experts innovating at the intersection of media and payments, today announced the expansion of its strategic partnership with…
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October 2, 2025
LiveRamp and Publicis Groupe Middle East announce first-to-market partnership to accelerate commerce media innovation
LiveRamp, the leading data collaboration partner, today announces a first-to-market initiative with Publicis Groupe Middle East (EPA: PUB), the region’s leading marketing, communications, and…
Read moreOctober 1, 2025
PAZ Marketing Steps into Saudi Arabia Hand in Hand with Evokes Lab
PAZ Marketing Management, a leading UAE-based marketing and communications agency, has announced its expansion to Saudi Arabia, through strategic partnerships with Evokes Lab an…
Read moreOctober 1, 2025
Cyber Security Council and Meta launch the “Scambusters” Education campaign to help combat online scams in the UAE
Meta today announced the launch of a new “Scambusters” campaign developed in partnership with the Cyber Security Council (CSC). The campaign educates internet users…
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October 1, 2025
SolitAir expands operations to over 30 Global South routes as it celebrates one-year milestone
SolitAir, the UAE’s dedicated B2B and airport-to-airport cargo airline based out of Dubai World Central (DWC), has successfully completed its first year of operations,…
