Sociabl, a new content marketing agency co-founded by prominent marketing leader Kerry Reid, in partnership with Livingroom Communication, officially launches today with a bold…

MullenLowe MENA has been awarded the Agency of the Year for the Middle East & Africa at the Gerety Awards 2025 — the only…

Four years since the launch of Apple’s App Tracking Transparency (ATT) framework, AppsFlyer’s latest data shows that privacy and performance are no longer opposing…

Snap Inc., in partnership with Omnicom Media Group (OMG) and Annalect have released a new study revealing that advertisers in the GCC achieve a…

CAP.G VENTURES, a multi-service powerhouse, is redefining how modern businesses scale. With the introduction of its flagship consulting arm, CAP.G CONSULT, the firm brings the Fractional…

Dentsu Sports International (DSI) and Merkle, dentsu’s leading customer experience management company, have been appointed as digital transformation partners by Al-Ittihad Club, one of…

Today, Amazon Ads in the Middle East, North Africa and Turkey unveiled Twitch Creator Sponsorships, a new set of sponsorship solutions that makes it…

WPP today strengthened its position as the leading marketing services business for the intelligent era with the launch of its AI-driven media company, WPP…

Globally renowned and award-winning M+C Saatchi Sport & Entertainment, today announces its strategic acquisition of leading Middle East-based marketing, communication and commercial experts DUNE…

Cloud transformation continues to drive innovation across the region, but recent global insights reveal that it’s also becoming harder to manage. According to recent…

ADNOC Distribution, the UAE’s largest mobility and convenience retailer, joined the Ministry of Industry and Advanced Technology’s (MoIAT) Muntajat Watan’na initiative at this week’s…

Elevate, a global, integrated agency network committed to helping properties, brands, and universities forge deeper connections with their audiences to unlock growth, has announced…