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Search Results for : Metaphors

AI: Encounter of the Third Kind
Industry
September 29, 2023
AI: Encounter of the Third Kind
From the Streets to the Boardroom: What Rap and PR Have in Common
Culture
December 14, 2022
From the Streets to the Boardroom: What Rap and PR Have in Common
Decoding Subconscious Metaphors Industry
October 09, 2019 Decoding Subconscious Metaphors

By Erhan Ecevit Today everyone who works in consumer insight business knows it’s getting difficult to get to the key insight that will differentiate brands in the marketplace. In traditional market research, we tend to ask consumers what they do, when, where, why? We ask them but then are they saying the truth? or maybe […]
Independence Day Industry
May 04, 2015 Independence Day

The role of women in Saudi Arabian society is undergoing a subtle but steady change. More women are working – not just in the private and public sectors – but also running their own businesses. In 2012, two Saudi women, judo-player Wojdan Shaherkani, and 800-meter runner, Sarah Attar, participated in the Olympics for the first […]