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Search Results for : Facts

Top 30 Leaders 2021: #8 Eddy Maroun / Elie Habib
People
May 12, 2022
Top 30 Leaders 2021: #8 Eddy Maroun / Elie Habib
On the Bridge Where Creativity Met Commerce
Industry
March 31, 2022
On the Bridge Where Creativity Met Commerce
Twitter celebrates the #BestofTweets 2021 in MENA
Industry
December 13, 2021
Twitter celebrates the #BestofTweets 2021 in MENA
MEPRA Learnings: Middle East Media Milestones
People
November 22, 2021
MEPRA Learnings: Middle East Media Milestones
NielsenIQ BASES announces Breakthrough Innovations for 2021
Industry
October 31, 2021
NielsenIQ BASES announces Breakthrough Innovations for 2021
Fresh juice maker Barakat & Havas Middle East Launch #ReadTheLabel Awareness Campaign
Industry
October 13, 2021
Fresh juice maker Barakat & Havas Middle East Launch #ReadTheLabel Awareness Campaign
We Are Social Launches Instagram-Based Cultural Insights Publication, The Feed
Industry
September 16, 2021
We Are Social Launches Instagram-Based Cultural Insights Publication, The Feed
PRCA Pulse: Remembering What Really Matters
People
September 16, 2021
PRCA Pulse: Remembering What Really Matters
The PR Industry Must Retool And Upgrade Its Competencies For The New Middle East Narrative
People
March 09, 2021
The PR Industry Must Retool And Upgrade Its Competencies For The New Middle East Narrative
What Happens When Technology And Art Come Together?
People
February 02, 2021
What Happens When Technology And Art Come Together?
A Deeper Look at the Surging E-Gift Cards Market
People
January 18, 2021
A Deeper Look at the Surging E-Gift Cards Market
Where TikTok and Education Meet
People
December 22, 2020
Where TikTok and Education Meet
The Impact of COVID-19 on Black Friday
People
November 25, 2020
The Impact of COVID-19 on Black Friday
What Does The Road Ahead Look Like? People
September 30, 2020 What Does The Road Ahead Look Like?

At the beginning of September, Snap Inc appointed Jake Thomas as the Head of UAE operations. This comes as the company rapidly expands its local partner ecosystem and seeks to deliver more opportunities to consumers and brands than ever before. Communicate spoke with Thomas to understand how he plans to grow the company’s vision in the […]
To Marketeers and Communicators: Here’s What CEOs Actually Want to Hear
People
August 24, 2020
To Marketeers and Communicators: Here’s What CEOs Actually Want to Hear
The Adman Strikes Back Culture
May 05, 2020 The Adman Strikes Back
Ahmad Abu Zannad, Regional Strategy Director at Leo Burnett MENA, releases “Adman vs Chomsky,” a new book in which he tackles Noam Chomsky’s assertion that the prime task of the advertising industry is “ensuring that uninformed consumers make irrational choices.” He tells Communicate why taking on one of his favorite intellectuals meant so much to […]
Social Pulse during Social Distancing, an Evolving Conversation Industry
March 29, 2020 Social Pulse during Social Distancing, an Evolving Conversation

Hanin Hamade, Manager, Data Sciences Practice – Publicis Media, explains why and how brands should keep an eye on the booming social media chatter around the pandemic. It is no secret that 2020 has been off to a rocky start. Conversations around covid-19 have no border and are not siloed to specific audiences; we see […]
Whatsapp Launches Initiatives To Tackle the Coronavirus Pandemic Industry
March 23, 2020 Whatsapp Launches Initiatives To Tackle the Coronavirus Pandemic

WhatsApp launches two initiatives to support the global fight against the Coronavirus pandemic: the global launch of the WhatsApp Coronavirus Information Hub in partnership with the World Health Organization, UNICEF, and UNDP, and a $1m donation to the Poynter Institute’s International Fact-Checking Network (IFCN). The WhatsApp coronavirus information hub which can be found on whatsapp.com/coronavirus,  provides […]
COVID-19: A Case in Point For Employee Response Communications Industry
March 10, 2020 COVID-19: A Case in Point For Employee Response Communications

Lara Hadjetian, Head of Employee Experience Practice at Edelman, explains what organizations need to consider when communicating with their workforce in times of a public health crisis, as they capture the learnings from COVID-19.   The COVID-19 outbreak has created challenges around the world, going beyond public health. As the global community mobilizes to contain […]
The Forgotten Art of Storytelling in the Age of Video Industry
November 13, 2019 The Forgotten Art of Storytelling in the Age of Video

By Gregg Fray, owner of Seven Media and Seven Studios There’s a school of thought that suggests humans are unique among animals due to our ability to tell – and believe in – stories. We’re able to engage huge numbers of our species using facts woven together as narratives, and through fictional stories that get […]
Mind over matter Industry
October 25, 2015 Mind over matter

A robust approach designed to help brands secure decision rights, make better branding decisions and drive long-term strategy in the region – that would be nice, wouldn’t it? Through capturing quantitative research of the organization, market and target audience, fact-based branding is heralding a fresh approach to uncovering organisational truths, evaluating the effectiveness of activity […]