Search Results for : Expat

Dubai-based data intelligence provider and social media listening platform, Crowd Analyzer releases the fourth edition of its State of Social Media report. The report targets brands and industry professionals that are eager to have meaningful engagement with audiences on social media. The annual report covers the countries of Egypt, Saudi Arabia (KSA), the UAE, and […]

In the new age of podcasts and audio streaming, one wonders whether radio still garners any listeners? The answer is yes. According to a new survey conducted by data measurement firm Nielsen, the radio industry is still thriving in the UAE. The new study conducted by Nielsen’s UAE Radio Audience Measurement (RAM)- a service designed […]

Matteo Ippoliti, Founder of translation company Langpros, explains how translation can help bridge the cultural gaps in such a diverse country as the UAE.  The United Arab Emirates is one of the most diverse countries in the world in terms of culture and language, owing to its history and incredible economic growth that attracts millions […]

Rami Abughazaleh, from copywriting agency Yala Creative, explains how to get the most out of your copywriter. Trust is important in the creative process. Let the agency make recommendations and guide your choices. While you may know your business inside out, leave actual writing to those who know writing best. Give detailed feedback, but always […]

By Yulia Klimacheva, head of brand strategy at Jpd Agency Today, we live in an unprecedented period in our history, where women in many corners of the world hold their own rights and stand equal alongside men. Which is why we have witnessed such a phenomenal growth in women entrepreneurship over the last two decades. From […]

The holy month of Ramadan is an introspective and spiritual time of the year, when people fast, pray, change their daily routines, catch up with their favorite TV drama series and spend more time with their near and dear ones. It’s also that time of year when television and digital screens are bombarded with commercials. […]

The last time Communicate wrote about Faisal J. Abbas was in October 2016. He had only been a few days in his new job as editor-in-chief of Saudi’s English-language daily Arab News. The headline was “Good news for Arab News”. It seems our prediction was accurate. Back in 2016, when asked if he planned to […]

Saudi-based English-language daily Arab News, is now launching its Pakistan edition, as part of the newspaper’s ongoing global and digital expansion. The service — available in English at www.arabnews.pk — covers news and views from Pakistan and the wider region, with a focus on Islamabad’s ties with Saudi Arabia and the Arab world. It is […]

In May 2016, YouTube launched the first edition of The Lantern, an award program to recognize the work of creative and media agencies, as well as advertisers in the MENA region during Ramadan. Now in its second year, The Lantern has announced the winners of its second edition. This year, Orange Egypt won the award […]

Much has been said about millennials and what they want from their personal and professional lives. If popular notion is anything to go buy, it seems that they want travel, technology, and bean bags. We decided to find out what it is they really seek in their professional lives – and in the process dispel […]

Ipsos Connect has released the second wave of radio audience measurement data in the UAE for 2016, offering insights into the radio listening behavior. The survey was conducted between March 2 and April 1, with a national representative sample of 2,800 respondents who are residents in the UAE and aged 15 years and above, using […]

As Saudi Arabia embarks on a journey towards a new future with the announcement of ‘Vision 2030’, the Kingdom’s ambitious plan will see much change occurring in business, society, trade, government spending and the daily lives of both locals and expats. Al Arabiya English, the English-language platform of Al Arabiya News Channel, which is designated […]

Al Arabiya English’s Editor-in-Chief Faisal J. Abbas with the blog editor Eman ElShenawi Al Arabiya English launched a blog section on its website on April 6 with the aim of instigating debate and focusing on additional subject areas through contributions from a selection of prominent writers. The new section has attracted a host of international […]

Remember when you wanted to find a plumber but didn’t know where to look? Or when you were done taking your guests to see the tallest building and the biggest mall, and ran out of options? Turns out that this is not uncommon, especially in a largely expat community like Dubai. There are magazines and […]

The automotive market is an exciting place. The range of cars available, from budget models to luxury vehicles, is unmatched. The UAE is a unique place for automotive marketers, since customer interests here differ from most other places: Efficiency and fuel economy are less relevant, while features, such as power, engine size and integrated technologies […]

PR and content marketing agency Brazen has launched a personal representation division. Its first client, Corrine Fuchs, is the founder of one the UAE’s blogs, Mommy in Dubai. Brazen will be handling all of Fuchs’ media publicity and will be acting as representative for all brand partnerships. At the core of the strategy will be […]

Whether an agency calls its work environment its “culture”, “dynamic”, or “DNA”, creative industries have tried to set the bar high when it comes to adding incentives beyond salary and generic benefits packages. As Sasan Saeidi, FP7 UAE’s managing director, says, “This industry is very demanding, especially in this part of the world where things […]

Sarah Personette is Facebook’s head of global business marketing and was the opening keynote speaker at Festival of Media MENA, which was held in Dubai this April. She chats with us about branded content on Facebook and how platforms like it have changed the creative approach of marketers.  Is innovation making the job of a […]

All expats living in the U.A.E have been through similar journeys. Getting off the Emirates flight not knowing what the next few weeks hold in store. Walking into the new work place bright eyed, looking around and seeing people from all over the world. Sitting with your new colleagues and finding out where they are form and how […]