March 18, 2025
Yas Island Abu Dhabi launches “Zindagi Ko Yas Bol” campaign
The new campaign for Yas Island, Zindagi Ko Yas Bol, brings together the original cast for a much-anticipated reunion.
Yas Island
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Read moreMay 6, 2024
Netizency’s Social Recap: April 2024
Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the…
Read moreJuly 26, 2022
Yas Island’s Latest Campaign Reiterates The Brand’s Mantra For Entertainment
With the launch of its latest 90s-inspired musical hit ‘Yas Yas Baby,’ Yas Island, the region’s entertainment capital, transformed Burj Khalifa to present the…
Read moreApril 22, 2022
Edelman Inaugurates New Head Office in Yas Creative Hub
Edelman Middle East announced its first head office in the capital’s Yas Creative Hub, kickstarting the transition of twofour54 from Khalifa Park to Yas…
Read moreAugust 24, 2021
Yas Island Is Grooving
Yas Island’s Badr Bourji explains the strategy behind a flurry of campaigns.
