June 3, 2024
GroupM MENA Achieves Landmark Success with Strategic Leadership and Business Wins
Appointments and organizational transformation drive business wins and client successes for WPP’s media investment group in MENA.
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January 23, 2024
BPG Strengthens Integrated Offerings with Internal Promotions & Latest Appointments
BPG (a WPP subsidiary), in a new round of promotions and appointments, boosts its talent pool by 45%.
Read moreNovember 27, 2018
Here’s what you need to know about WPP’s JWT-Wunderman merger
In the latest in a wave of changes at the world’s largest holding company, WPP is merging J. Walter Thompson with Wunderman to create…
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October 9, 2018
Ford has finally selected a creative agency OUTSIDE WPP
Concluding a high-stakes global creative agency review that started in April this year, Ford has hired BBDO as its lead global brand creative agency.…
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October 1, 2018
WPP is merging Y&R and VML
WPP is officially merging Y&R and VML. VML global chief executive officer Jon Cook will lead the new agency, which will be called by…
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September 5, 2018
Following rebrand, BPG Group holds 25th offsite
BPG Group celebrated its recent rebrand and renewed business restructure at the company’s 25th offsite on the QE2 floating hotel in Dubai. The Group…
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September 1, 2018
Ford just tapped this agency in the midst of global review
Ford launched its global review in April this year putting incumbent WPP’s Global Team Blue (GTB) under peril, especially at a time when the…
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August 30, 2018
1 week to go for WPP’s new CEO
The one executive who has persistently stood out as the likely successor to Martin Sorrell at WPP, Mark Read, is set to officially take…
Read moreJuly 7, 2018
WPP and Sorrell’s battle for this agency could cost him his shares
A battle between WPP and Sir Martin Sorrell’s new agency, S4, to acquire Dutch digital production company MediaMonks is turning ugly, with WPP threatening to…
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June 24, 2018
“I’m really focused on WPP more than I am on what Martin is doing.”
Wunderman Global CEO Mark Read was thrust into the spotlight in April when WPP announced that CEO Martin Sorrell was stepping down amid an unspecified…
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April 22, 2018
$2.3 billion WPP client puts global creative on review. What now?
The review comes at a particularly bad time for WPP, which has been operating without a CEO since Martin Sorrell stepped down earlier this…
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April 20, 2018
Break-up or take-over: what’s next for WPP after Sorrell’s exit?
The beginning of April 2018 saw an investigation being launched into advertising legend and WPP chief Martin Sorrell over undisclosed alleged “personal misconduct.” Just…
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April 15, 2018
Following allegations on Sorrell, WPP is on a quest for a new CEO
Martin Sorrell stepped down as CEO of WPP following an internal investigation into misconduct, ending a 33-year career at the world’s largest agency holding…
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April 6, 2018
Martin Sorrell is being investigated. Here’s why.
WPP has confirmed that its board is investigating its CEO, Martin Sorrell, in response to undisclosed alleged “personal misconduct.” “The Board of WPP has…
