
September 14, 2022
Egyptian Tourism Board Pairs Live Weather and Video ads to Drive Travel Search Interest
By Mohamed Elshamy – Industry Head, Egypt at Google Middle East and Alex Brunori – Head of Creative Works, the Middle East and North…

September 14, 2022
By Mohamed Elshamy – Industry Head, Egypt at Google Middle East and Alex Brunori – Head of Creative Works, the Middle East and North…

August 22, 2022
By Anna Germanos, Head of CPG, Retail & E-commerce for MENA at Meta

October 27, 2016
Buzzeff.tv, an online video publisher agency, has introduced an automated streamlined version of video ad buying in the MEA region. This will allow agencies…

June 26, 2016
Video advertising is fast becoming one of the most popular means of advertising, in line with the phenomenal growth that consumer video content has…
November 15, 2015
Publishers can now sell native and mobile video ads programmatically through Google’s DoubleClick, the company said last Friday. The ads can be sold through…
March 31, 2015
Buzzeff today announced the launch of its exclusive mobile video advertising formats in the Middle East and Africa market. The two mobile solutions released…
November 11, 2014
Robert Kyncl, global head of content and business operations at YouTube (YT), is not particularly keen on tying the platform with just user-generated…
November 3, 2014
Launched out of the region four months ago, Mangomolo, the latest venture by Wissam Sabbagh, founder and group CEO at DOTCOM MENA, was…
October 9, 2014
On September 30, Google hosted its first YouTube event in Dubai, Pulse, for the advertising industry.

September 11, 2014
Compiling figures from IPG Mediabrands and the MAGNA Global Advertising Forecasts 2013 report, regional social video advertising platform Buzzeff recently stated that global investments into social video…