According to a cyber security research conducted by both VMware and Forbes Insights, only 25 percent of the business leaders across Europe, Middle East…
Notable for its news coverage, BBC.com is also home for wide genres of content ranging from informative to entertaining topics such as lifestyle, science,…
By Professor Farhad Oroumchian The recent progression of technology has seen businesses shifting from traditional to digital platforms to interact with consumers. Organisations these days…
Nielsen’s Digital Ad Ratings (DAR) Measurement has been expanded to 26 major markets including UAE, South Africa, Brazil, Hong Kong, India, Israel, Mexico, New…
We spoke to Puja Panuum, the Managing Director of Blis, about how companies can leverage geolocation data while maintaining people’s privacy. She said that…
By Afreen Khan LinkedIn announced a new content partnership with GCC-based digital marketing agency, Netizency. The partnership between both companies aims to provide multimedia…
By Muzammil Hamza Although Virtual Reality rung it’s announcement bells first in 2012, the “reality” aspect was still fictitious to mainstream users in the MENA…
By Sharvari Alape The topic of blockchain is being increasingly discussed in the region as brands realize the potential behind the concept. Coinciding with…