Tie-up aims to expand UAE’s unattended self-service retail segment.

TikTok has partnered with leading brand suitability company Zefr to launch a new brand safety and brand suitability post-bid measurement solution for in-feed ads…

The MENA Effie Thought Leadership Program makes a comeback this year with the theme of Emotion and Automation.

The Starbucks Rewards app has arrived in the UAE and Horizon FCB Dubai amplified the launch by lighting up the Burj Khalifa.

Edelman’s Trust Barometer 2022 reveals how UAE ranks second globally for trust overall, just below China. The UAE government has emerged yet again as…

Mediaquest becomes the first media organization in the region to join forces with UN Women’s Unstereotype Alliance’s UAE Chapter.

With people’s openness to new things during Ramadan, discoveries are taking place across borders. 83% of cross-border shoppers made serendipitous discoveries while shopping during…

In line with the Abu Dhabi government’s strategy to be a leading Smart City. New, automated, measurable, and easily accessible digital marketing campaigns will be…

The forum will highlight challenges and opportunities in promoting women’s inclusion in the region

Dubai-based digital marketing agency Netizency just signed a retainer with Marks & Spencer’s regional franchisee as their new digital marketing agency. Netizency will now…

British inventor of the jet suit, Richard Browning, dubbed the ‘Real-Life Iron Man’ travels to Dubai to perform gravity-defying stunts as he hands out the…

An online safety video series launched by TikTok sees renowned creators from the world of stunts and online challenges highlight the risks in a real…