December 5, 2018
“It’s not TV, and it’s not digital video.” What really is AVOD?
For decades, free TV has coexisted alongside premium programming that requires a subscription to a cable or satellite service. Now that traditional TV content…
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October 22, 2018
5 questions with Christos Solomi on programmatic TV
Christos Solomi is the executive director of programmatic at Omnicom Media Group MENA. 1. To a layperson, how would you explain programmatic TV? Most…
