Talkwalker, a global social listening and analytics company reveals the list of most loved brands globally as well as in the region. With the…

Saba Omaish, OSN’s Head of Marketing, explains how the MENA broadcaster challenges us on TikTok to keep our eyes peeled for the world’s best…

Shant Oknayan, recently appointed General Manager of Global Business Solutions across the Middle East, North Africa and Turkey (MENAT) at TikTok, explains why he…

Rami Zeidan, Head of Video and Creative at TikTok, explains how the platform’s creative community united to come up with virtual Ramadan traditions during…

Consumers look to businesses to feel more positively about how these brands support society. A recent global study by Kantar on Twitter shows that,…

Digital Advertising Specialist Chris Gregory-Pasha wonders, will travel brands be slow to adopt TikTok, or have they learned their lesson?

The impact of social distancing as a result of the COVID-19 crisis has been felt across industries and sectors, with technology and social media…

Rami Zeidan, Head of Video and Creative at TikTok, explains how the platform has grown well beyond lip-sync and funny videos. What is TikTok…

Talkwalker used its social media search engine tool, Quick Search to dive into the online conversations happening in the MENA region around Covid-19. Here…

Hanin Hamade, Manager, Data Sciences Practice – Publicis Media, explains why and how brands should keep an eye on the booming social media chatter…

By Komal Mishra, communications specialist at Active DMC Mergers and acquisitions (M&A) can often create uncertainties and discomfort for employees and stakeholders. An effective…

According to Photography folklore, some of the best photographs are usually taken during the Golden Hour. The period of the day, just before the sun…