October 11, 2021
Gearing Up for Black Friday on TikTok
Aref Yehia, Head of Retail and E-commerce at TikTok Global Business Solutions in METAP, explains how the platform will support brands building up to…
Social Commerce
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Read moreOctober 6, 2021
Why AR Is No Longer a Nice-to-Have this Shopping Season, but a Must to Boost Sales
By Farimah Moeini, Head of Industry – Retail, e-Commerce, Travel Tourism in MENA at Snap Inc.
