
Reda Raad
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Read moreApril 27, 2022
TBWARaad Launches Creative-Led Innovation Consultancy Next
Next will merge insight and creativity with innovation and emerging technology to create new customer experiences and unlock opportunities for brands and businesses.
Read moreMarch 8, 2021
TBWARAAD Appoints Joe Lahham As Managing Director
Joe Lahham will be taking the helm effective immediately and will continue to report to Reda Raad.
Read moreFebruary 14, 2019
TBWA expands to Egypt through partnership with AB Group
TBWARAAD has announced a joint venture with AB Group to establish its presence in Egypt and expand in the wider North Africa region. The…
Read moreApril 26, 2018
EXCLUSIVE: Reda Raad reveals the transformation of TBWARaad
“We are ready to embark on the next 15 years – with [a] heavy focus on accelerating digital, mobile and creating powerful content for…





