May 30, 2021
Let’s See How Publishers Are Preparing For The Cookie Apocalypse
Pubmatic looks at where publishers currently stand as the demise of third party cookies looms near.
Pubmatic
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Read moreJanuary 11, 2021
Targeting User Identities in the Wake of Third Party Cookies
New guide from Pubmatic shares insights on different techniques and technologies to help master identity and addressability in a post-cookie-less world.
Read moreOctober 19, 2020
How OTT Header Bidding Solves the Problems in the OTT Programmatic Ecosystem?
Programmatic advertising solutions provider, Pubmatic has published a new white paper that explores e the evolving programmatic OTT landscape and explain the essentials of…
