Pr

  • October 18, 2015

    Art of seduction

    Whether an agency calls its work environment its “culture”, “dynamic”, or “DNA”, creative industries have tried to set the bar high when it comes…

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  • September 13, 2015

    A to the B-roll

    The B-roll is often mentioned, but how many PR professionals actually use it? More importantly, how many actually know what it is? In short, the…

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