July 8, 2024
Use Commerce to Engage, Not Alienate Your Consumer
by Dave Cobban, Founding Partner at UNBRKBLE
Online Advertising
Read more
Read moreOctober 24, 2022
YouGov’s Auto Report: Nearly Half of UAE Car Buyers Do Not Trust Online Car Retailers
YouGov’s Auto Report 2022 shows across the 18 surveyed markets, UAE, India, and Australia have the highest proportion of car buyers who would consider purchasing…
Read moreMarch 1, 2020
Highlights From WARC Global Ad Trends Report 2020
According to the report released by the international marketing intelligence service, global advertising spend is set to rise by 7.1% to $660bn this year,…
Read moreAugust 2, 2018
This new move is great for Facebook users. But what about advertisers?
Advertisers are worried that Facebook is about to become a data desert as it deliberately dries up a once easy source of rich data…
- Read more
September 30, 2015
Ad Age imagines a world without ads
“Welcome to a commercial for Hulu’s new commercial-free option,” intones an elegant, bespectacled gentleman in a new TV spot. He’s sitting in a wingback chair…
- Read more
November 11, 2014
Will Unilever’s higher online standards jeopardize industry effort?
Advertising trade groups spent years developing standards for online ad viewability before they were approved earlier this year. Now, one of the world’s biggest…
Read moreSeptember 1, 2014
AdZouk launches Zoukontent native advertising solution in the region
Premium online advertising network in the Middle East AdZouk has launched “Zoukontent”, an “exclusive technology designed to create a smooth transition between website content…
