May 26, 2015
Ipsos Connect MediaCell and MMS test new TV viewing measurement system
MMS, the joint Swedish media measurement committee, and Ipsos Connect MediaCell have partnered in a new test project to determine if the current accuracy…
May 26, 2015
MMS, the joint Swedish media measurement committee, and Ipsos Connect MediaCell have partnered in a new test project to determine if the current accuracy…
March 31, 2015
Saudi Media Measurement Company (SMMC), the country’s first television audience measurement company, this week launched a nationwide campaign to recruit households for phase I…