
March 16, 2023
How Marketers Can Drive Customer Engagement During Ramadan 2023
By Raviteja Dodda, CEO & Co-Founder of MoEngage
March 16, 2023
By Raviteja Dodda, CEO & Co-Founder of MoEngage
March 9, 2023
Platform shares insights from around the world and MENA.
May 15, 2019
Muhammad Chbib may not be heading Tajawal as its CEO anymore, but his future plan is still brimming with his innovative ideas anticipated by…
May 13, 2019
By Sharvari Alape In response to a Reuters’s report, international cigarette maker Philip Morris has suspended their global social marketing campaign for their product…
May 12, 2019
By Mike Proulx With four simple words printed on a slide behind Facebook founder and CEO Mark Zuckerberg during his recent F8 keynote, 15…
May 11, 2019
By Drew Neisser If Dave Gerhardt had his way, those annoying lead-generation forms that incessantly pop up on most B2B websites would simply disappear.…
May 10, 2019
The world’s largest sneaker company is launching Nike Fit, an addition to its app that lets customers scan their feet at home and provides…
May 6, 2019
By Rizk Haddad. On January 31, 2019, at 6am, all Shock Middle East radio brands introduced a clutter-free experience to our listeners and clients with…
May 1, 2019
Amazon and Souq announced the launch of Amazon.ae, a new local shopping experience for customers in the UAE. The website Amazon.ae features over 30…
April 29, 2019
By Elías Jabbe The Mobile Marketing Association returns to Dubai today to host the latest edition of one of its signature events: MMA Impact…
April 23, 2019
By Kelly Ehlers It’s the new “synergy.” It seems that in every pitch meeting and thought leadership piece (including this one!), we’re talking about an…
April 22, 2019
By Alex Malouf Is there any company more ubiquitous than Google? The company is everywhere, serving up billions of search engine results every day,…
April 20, 2019
By Eric Kallman I think it was Jeff Goodby who used to write about asking his cab drivers what commercials they liked. It was…
April 16, 2019
By Mary Ellen Dugan Gen Z can create personal brands faster and more effectively than any generation that’s come before them. If you represent…