
November 10, 2025
Qatar among 14 markets to get Amazon’s budget shopping App
Saudi Arabia and the UAE already use the under-$10 Amazon Bazaar, which incorporates gamified features. Qatar is among the 14 markets in which Amazon…

November 10, 2025
Saudi Arabia and the UAE already use the under-$10 Amazon Bazaar, which incorporates gamified features. Qatar is among the 14 markets in which Amazon…

November 10, 2025
Furrukh Jawaid, CMO of General Motors Africa and Middle East, speaks to Communicate on the new era where AI, creativity, and emotion converge to…

November 4, 2025
Significant AI advancements that have enhanced user engagement on Facebook and Instagram, while improving ad-targeting capabilities, have been instrumental in Meta’s strong Q3 results,…

November 4, 2025
When Wendy’s, the iconic American fast-food chain famous for its square burgers and irreverent tone, decided to strengthen its presence in the GCC, it…

June 25, 2025
Neither brand, Mastercard or OSN+, sells any physical products through Amazon, yet both orchestrated compelling campaigns that turned Amazon’s touchpoints into their playground and…

May 8, 2025
Historically, British, Russian, and Indian nationals led the charge in Dubai’s real estate market, creating a pattern of nationality-driven marketing strategies. But the landscape…


May 30, 2024
By Nikita Matilda Fernandes, Corporate Communications, Ifza

May 29, 2024
By James Reynolds, Founder of SEO Sherpa

April 15, 2024
By Marwa Kaabour, Group Head of Marketing & Corporate Communication, Al Masaood

March 26, 2024
By Maha Ayash, Head of UAE at TEAM LEWIS

March 12, 2024
The ongoing debate around how Gen Z is an inherently cynical generation is far from over. This generation finds itself trapped in a perpetual…

March 12, 2024
By Mariagrazia De Angelis, General Manager MEA, Landor

February 9, 2024
The marketing agency has developed more than 170 successful campaigns, reaching over 75 million individuals across 50 trusted brands.