February 1, 2024
Navigating Marketing and Communications in an Era of Accountability
By Marwa Kaabour, Group Head of Marketing and Corporate Communication in Al Masaood Group
Marketers
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Read moreOctober 10, 2022
The Marketing Society Opens Applications For 2023 Scholarship
Following a successful first year for The Marketing Society’s Scholarship Programme in partnership with TikTok, the Society is delighted to announce that applications are…
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August 1, 2015
Hold that thought
Media experts have a way of predicting or at least forecasting what’s to come. Inevitably, this leads to the question: “What will change in…
Read moreJuly 17, 2014
Marketers still struggling to get results from content marketing
Despite widespread increases in content-marketing budgets, b-to-b marketers are still struggling to translate their content-marketing efforts into actual businesses results, according to a new…
